Final chapter of FOCUS 2023
world tour new art ecosystem!
DATE | 4 - 7 OCTOBER, 2023
Location | SAATCHI Gallery, LONDON
The unprecedented global pandemic has had a profound impact on the art world over the past few years, with the emergence of digital art and new ways of exhibiting and trading art that have never been encountered in the traditional art market. Focus Art Fair recognizes that these changes will have long-term impacts on the art scene, and aims to become a unified art ecosystem that can incorporate these rapidly changing trends.
We believe that Metaverse, NFTs, VR, and other forms of digital art will not displace traditional art forms such as painting, sculpture, photography, and installations, but rather coexist with them. However, these technologies are already having a significant impact on our daily lives, and we believe that these changes and movements in the art scene will not be a temporary phenomenon that will fade away.
Therefore, we want to become an ecosystem that harmoniously showcases and embraces a wide range of artworks and exhibition methods which naturally influence one another, just as there are multiple biomes in a single ecosystem. This will provide collectors and audiences with the visual excitement and satisfaction they expect from contemporary art, as well as a wide range of topics, and galleries and artists with new perspectives and ideas.
Focus London at Saatchi Gallery
FOCUS offers each exhibitor museum-quality exhibition spaces at Saatchi Gallery in London. Situated on King’s Road, Chelsea, The gallery is perfectly located to cater to London’s collector-base which is predominantly situated in the surrounding areas.
Saatchi Gallery has established itself as a prominent force in contemporary art, promoting the works of both emerging British and international artists. As a registered charity, their mission statement reflects their dedication to inspiring creativity and innovation in artists and rendering contemporary art accessible to everyone. Their thought-provoking and informative projects are presented in both physical and digital formats, designed to engage diverse audiences with the power and beauty of modern art.