10 -13 October, 2024
SAATCHI GALLERY, London
ABOUT US
FOCUS Art Fair, a global convergence of contemporary art, curated for immersive experiences that unveil unique narratives for a new generation of enthusiasts.
FOCUS Story
We present the trendiest art and the contemporary messages of artistic discourse that encompass it to the audience under the big theme. Instead of simply buying and selling art, we plan an art fair that creates a focused, in-person encounter for everyone by providing a meaningful experience. We’ve always emphasized the relationship between art and experience.
Our fair can offer a distinct and idiosyncratic experience that crosses virtual and reality, with the depth of curatorial exposure that continues to evolve in people’s minds. Focus Art Fair is the place where everything coexists, and anyone can create their own narrative.
Download our Past Digital Catalogues
The ultimate guides to experiencing everything our art fair has to offer.
Meet Our Team
Hong
Executive Fair Director
Hong is a director at FOCUS Art Fair, with a rich background as a Marketing Communications Specialist boasting over 6 years of experience in the field. He possesses a genuine passion for working with seed and early-stage businesses, with a particular emphasis on developing innovative strategies that drive positive impacts in the art market industry.
LEE
Executive Artistic Director
Won Lee is a network builder in the art, fashion, entertainment, and design industries. He has been working for the industries since 1994. Based on his experience, he founded X8M, X8Eye- wear and X8 ventures. He was the former CEO and CCO of Gentle Monster USA. Outside of his tenure at Gentle Monster has had an eclectically creative background developing hospitality projects with mega real estate groups such as CBRE, Prodigy, and Soho House, as well as a $50M Media/Light Art project in Jeju Island, South Korea.
TAE
Head of Marketing
Taye is a multidisciplinary professional who launched his career in the fashion industry, where he gained expertise in design, marketing, branding, and operations. He has since expanded his reach to oversee the successful launch of numerous startups across the arts, music, F&B, and fashion sectors, utilizing his strategic storytelling skills to help brands carve out unique, niche positions in their respective markets.
Michelle
Manager of Public Relations & Communication
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BORAM
Curator Manager
With a Master's degree and Ph.D. in Art History, Boram possesses a profound understanding of the intricate tapestry of artistic expression spanning various historical periods. Throughout her career, she has had the opportunity to contribute to the art auction industry, where she has honed her ability to appreci- ate exceptional artworks and understand the nuances of market dynamics. Boram is passionate about creating meaningful connections between artists and art enthusiasts, fostering appreciation and under- standing of diverse artistic expressions.
MADISON
Manager of
Communication
Gyurin, an art production director with an acting background, has directed over 150 productions across various genres. Her works include productions at Lincoln Center and films like "The Whale," which premiered at festivals. Gyurin is recognized as an emerging production director and currently works in New York and Seoul. She is scheduled to direct the musicals "Sunfish," "Days of Rage," and "King and the Klown" at La MaMa theater in 2024.
TERRY
Operations Product Manager
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LEE W.
Executive Sponsor Partnership manager
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ERIKO
Curator
Eriko believes that art has the power to transcend borders and overcome all the differences and conflicts to freely express, share, and make people happy. She joined the FOCUS Team because she shares their commitment to this theme with staff from all over the world, from the Far East to the Americas, with the headquarter in Europe. Utilizing her career in a Global IT company and leading the Customer Success business, she takes great pleasure in connecting artists, collectors, and art enthusiasts around the world.
OKSANA
Curator
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MANUELA
Curator
Manuela Cabrales is a curator based in London. She holds a Master’s degree in Curatorial Manage- ment and Textiles. Manuela brings a multifaceted approach to her work; her practice extends across research, exhibition management, curatorial planning, and art writing. She has previous experience working at esteemed institutions such as the Peggy Guggenheim Collection in Venice and Lo Scher- mo dell’Arte in Florence.
SHINE
Executive Sponsor Partnership advisor
Shine, a visionary Korean-American trailblazer and market innovator, embodies the essence of real inspiration. Hailing from South Korea in 1996, armed with the mantra "Understand your worth, value your life, and be brave enough to create something new," she forecasted America's burgeon- ing demand for Korean beauty, pioneering its exposure through her own retail store, Shine 32, and major retailers. With a boundless future ahead, Shine Shin's transformative journey continues to inspire and innovate, leaving an indelible mark on the industry she has shaped.
SEHA
Designer
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CHLOE
Designer
Chloe is a designer based in New York City. She majored in motion design and currently works as a freelance designer. She joined the Focus Art Fair as the general designer. In this position, she strate- gically designs to effectively convey the brand's vision and identity. Her creative approach and keen observation play a crucial role in providing clients with unique visual experiences that exceed their expectations.
HENRY
Designer
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MIJU
Storyteller
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CLAYTON
Guest Curator
Clayton Calvert is an artist and curator based in New York City. Clayton has exhibited internationally and curated shows internationally as well. He founded NYC Culture Club in 2021 with his brother Parker. The program is an incubator for artists and curators to have exhibitions, free of charge. His various practices in the art world enable him to work with countless artists and curators while also maintaining a robust studio practice.
HUGH
Executive Advisor
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ROSE
Art Critic
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JAIME
Financial Controller
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History
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09 - 12 May 2024
FOCUS Art Fair New York, 548 West
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01 – 04 Sept 2022
FOCUS Art Fair Paris, Carrousel du Louvre
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03 - 23 Sept 2020
FOCUS Art Fair Porto, Porto Rue Miguel
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08 - 18 Oct 2020
FOCUS Art Fair Paris, Espace Thorigny,
Galerie Au Médicis
HongLee Curator, an art agency based in Paris, was founded by Sungmin Hong and Jungwon Lee. With a team of multidisciplinary professionals from France, the UK, the US, Japan, and South Korea, it has gained expertise from organizing 45+ overseas exhibitions and art fairs since 2017.
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25 - 28 Jun 2021
FOCUS Art Fair Paris, Atelier Richelieu
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13 Jul - 04 Sept 2021
FOCUS Art Fair London,
FOLD Gallery, Fitzrovia, Saatchi Gallery
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18 - 21 May 2023
FOCUS Art Fair New York, Chelsea Industrial
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04 - 07 Oct 2023
FOCUS Art Fair London, Saatchi Gallery
