FOCUS Studio with Lee.K
Beyond Innovation,
Becoming Art
FOCUS Studio reimagines a domestic living space as an artist's creative environment, blending the warmth of LG SIGNATURE home appliances with the creative spirit of a studio.
In collaboration with illustrator Lee.K, it invites visitors to rediscover familiar domestic objects through the lens of art — washing machines and stylers reimagined as tools for artistic expression, where artworks are "washed," "dried," and "hung" like a "laundry house" where art and daily life naturally intersect.
FOCUS Talk 2026
Throughout the fair, FOCUS Studio also came alive as a space for dialogue, hosting a series of FOCUS Talk sessions that brought together artists, curators, collectors, and cultural practitioners for conversations on the evolving landscape of contemporary art.
From technology's impact on artistic practice to discussions on Asian contemporary art's future, each session filled the space with the kind of exchange and reflection that only deepened its artistic spirit.